The ‘Life Athletic’ journey at JAGGAD has become well-known in the Australian fashion landscape. Beautiful, aesthetically pleasing, carefully crafted pieces that are designed to suit all body types in all sporting environments. The brand is an incredible culmination of passion, dedication and good design. Creative Director Michelle Greene's interior brief was to reflect the aesthetic nature of the brand in a highly functional manner. 

The balance between aesthetics and functionality inspired the look and feel, as well as furniture selection. We highlighted the company ambassadors, designed custom wallpaper and signage, and leveraged interior sheers to assist in defining multifunctional spaces. Our work resulted in a clean, strong and monochromatic feel with touches of organic lines and textures, hinting softness and femininity.